Monday, February 16, 2009

Measuring the Search Rank of this Blog

Writing about SMART goals made me think how am I going to measure the success of this blog? What are the Specific goals of this blog after all? Why I am doing this? Well, this blog is partly a learning exercise for myself and my wife as we grow our online business. It is a way to collect our own thoughts as we proceed to build the business and to share ideas with a few others who are interested, some of whom are also building up their own internet presence. I don't expect it to make any money - it is to share ideas. Our money making websites aren't up and running yet but will be focused on specific products and services that are in work. The first of which I plan to be up and running and being refined during Q2, 2009. That is my stretch goal.

What about Measuring the success of this blog? Well Google does provide some excellent tools as part of the Blogger system so I will be using those once there is a lot more content in here. But for interest I just quickly did a search in Google with the key words: "small internet business blog" to see how far down the list, if at all, this blog would appear. I went through 50 pages of search results and didn't see it, and to be honest after only a few days and a few posts I didn't expect to see it, why should it appear anywhere yet? But let's see how it goes over the months and years ahead as we build our online business and keep our thoughts in this blog or whatever this evolves into.

Of course for a blog the real success is if someone finds the information useful.

Owen